fethen
Get in touch
For fitness creators

You bring the audience. We build the business.

Fethen builds, launches and runs a paid membership under your name. You keep making content. We handle everything else.

Get in touch How it works
  • No costs for you
  • No exclusivity
  • You own your content
Your membership Example
[Your name] Training
Block 1Learn the basics
Block 2Build muscle
Block 3Train hard
Block 4New every month
Form videos Community Q&A with you
Built and run by Fethen. Sold under your name.
A founding partnership

Fethen is new. We're starting with a small group of founding creators. As one of the first, you get full, personal attention on every part of your membership.

The idea

Your followers already trust you.

Many of them would pay for more of you:

  • 01A real program
  • 02Answers to their questions
  • 03A place to train with others who follow you

But a paid product takes time. Writing the program, building a store, handling payments, answering buyers and running a community. That's time you'd rather spend making content.

So we do it for you.

How it works

From first call to launch

  1. 1

    A short video call

    We talk through your audience, your style and what you'd like to offer.

  2. 2

    You fill in our questionnaire

    Your training approach, your splits and exercises. Once, and we help you along.

  3. 3

    We fact-check and build

    We check everything against current research, then build your program, store and landing page.

  4. 4

    You review it

    You check everything and ask for changes until it feels like yours.

  5. 5

    Launch

    You announce it to your followers. We take it from there.

You What you do
  • Keep posting as you already do
  • Promote the membership to your followers
  • Film short form videos for your exercises
  • Join a Q&A in the format you choose
Fethen Everything else
  • Build and fact-check your program
  • Build your store, checkout and landing page
  • Handle all buyer support and refunds
  • Run your community day to day
  • Pay for every tool
What your members get

A membership under your name

Everything lives in one place, and there's always something new.

Blocks 1–3

Your program in three blocks, from beginner to experienced. Members get all three from day one and start where their experience fits.

Block 1
Learn the basics
Block 2
Build muscle
Block 3
Train hard
Every month

Block 4

For members who have finished block 3: a new block every month, so advanced members always have something new to work on.

Form videos

A short video of you showing every exercise, so members train with good technique.

Community + Q&A

A private community for your members, run by us, with progress posts, polls, contests and a Q&A with you.

Optional

Diet plans and recipes

Cut and bulk nutrition plans, monthly recipes, or a recipe book, if you'd like to share how you eat.

Safety first

Fact-checked

Every program is checked against current training and nutrition research, with clear safety guidance for members.

Nick Schouppe, founder of Fethen
About

Hi, I'm Nick

I'm Nick Schouppe, the founder of Fethen. I started Fethen because I kept seeing creators with loyal audiences and nothing to sell. Building and running a product takes time most creators don't have, so that money stays on the table.

Fethen fixes that. You keep making content, and we handle everything else.

As a founding partner, you work with me directly.

Get in touch

Interested? Let's talk.

Send me an email with your Instagram or TikTok handle. If it's a fit, we'll plan a short Google Meet call and I'll show you what your membership could look like.

nick@fethen.com
  1. 1You email your Instagram or TikTok handle.
  2. 2If it's a fit, we plan a short Google Meet call.
  3. 3I show you what your membership could look like.